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Heat Up Your Pipeline: Sales Tactics with Preston

Preston Weems Headshot

The most forward-thinking brands aren’t treating summer as a break. They’re using it as a launchpad. 

We sat down with Sales Executive Preston Weems to learn how top-performing clients are staying ahead. The consistent thread? They are using summer to take advantage of seasonal trends, test emerging categories, and position themselves for a strong finish in Q3 and Q4.

Using Summer to Get Ahead of the Curve

Lean Into the Season

Summer is an ideal time to promote products that align with seasonal habits. Consumers are traveling, spending time outdoors, and renewing their focus on health, wellness, and fitness.

Offer owners that meet those needs with the right products are seeing results. Whether sticking with proven staples or testing trending categories, summer is a smart time to align your strategy with consumer behavior.

Here's a Look at What We See Performing Well:

Tried and True Summer Offers Recent Trending Offers
Immune Support
Travel, group gatherings, and routine changes make immune health a continued priority for active consumers.
GLP Formula
As awareness grows around prescription options like Ozempic, more consumers are turning to non-Rx solutions that align with summer body goals.
Probiotic Formula
Shifts in routine, travel, and indulgent foods make gut health supplements a consistent summer performer.
Fungus Spray
Hot weather and shared spaces like pools and gyms increase demand for fast-acting skin support solutions.
Multi-Vitamin
Consumers staying active in summer want to maintain overall wellness while on the move.
Blood Sugar Gummies
More frequent snacking and summer treats lead shoppers to seek balanced blood sugar support.

The Time to Experiment

Summer presents a unique window to test with intention. With some offer owners pulling back during the season, ad costs often dip, and visibility improves. It’s a great time to explore new niches or product categories without the elevated noise of competition.

Looking to test something beyond the usual?

Check out these brand-new offerings already picking up momentum:

  • Dental Chewable: This oral health supplement features a unique probiotic blend in a convenient chewable format. It’s a standout for brands looking to test something fresh in the daily wellness space.
  • Men’s Gummy: Formulated to support testosterone, libido, and physical performance, this gummy is gaining traction among brands targeting male health and lifestyle audiences.

Plus, with access to over 50 on-demand products, ShipOffers partners can move quickly, test in real-time, and scale the winners without taking on the risks that come with overcommitting to a new vertical.

Build Your Q4 Momentum Today

Brands that stay active in the summer are the ones best positioned to win when the busy season arrives. By aligning with seasonal trends, exploring emerging categories, and testing early, they’re gaining valuable insights and refining their offers before the competition ramps up.

Whether you’re looking to tap into the GLP surge, explore new offers like our Dental Chewable, or test a new angle entirely, now is the time to act.

Want to see what your summer lineup could look like?

Reach out to ShipOffers to start the conversation and turn this season into your next growth opportunity.

April 14, 2025

The most forward-thinking brands aren’t treating summer as a break. They’re using it as a launchpad. 

We sat down with Sales Executive Preston Weems to learn how top-performing clients are staying ahead. The consistent thread? They are using summer to take advantage of seasonal trends, test emerging categories, and position themselves for a strong finish in Q3 and Q4.

Using Summer to Get Ahead of the Curve

Lean Into the Season

Summer is an ideal time to promote products that align with seasonal habits. Consumers are traveling, spending time outdoors, and renewing their focus on health, wellness, and fitness.

Offer owners that meet those needs with the right products are seeing results. Whether sticking with proven staples or testing trending categories, summer is a smart time to align your strategy with consumer behavior.

Here's a Look at What We See Performing Well:

Tried and True Summer Offers Recent Trending Offers
Immune Support
Travel, group gatherings, and routine changes make immune health a continued priority for active consumers.
GLP Formula
As awareness grows around prescription options like Ozempic, more consumers are turning to non-Rx solutions that align with summer body goals.
Probiotic Formula
Shifts in routine, travel, and indulgent foods make gut health supplements a consistent summer performer.
Fungus Spray
Hot weather and shared spaces like pools and gyms increase demand for fast-acting skin support solutions.
Multi-Vitamin
Consumers staying active in summer want to maintain overall wellness while on the move.
Blood Sugar Gummies
More frequent snacking and summer treats lead shoppers to seek balanced blood sugar support.

The Time to Experiment

Summer presents a unique window to test with intention. With some offer owners pulling back during the season, ad costs often dip, and visibility improves. It’s a great time to explore new niches or product categories without the elevated noise of competition.

Looking to test something beyond the usual?

Check out these brand-new offerings already picking up momentum:

  • Dental Chewable: This oral health supplement features a unique probiotic blend in a convenient chewable format. It’s a standout for brands looking to test something fresh in the daily wellness space.
  • Men’s Gummy: Formulated to support testosterone, libido, and physical performance, this gummy is gaining traction among brands targeting male health and lifestyle audiences.

Plus, with access to over 50 on-demand products, ShipOffers partners can move quickly, test in real-time, and scale the winners without taking on the risks that come with overcommitting to a new vertical.

Build Your Q4 Momentum Today

Brands that stay active in the summer are the ones best positioned to win when the busy season arrives. By aligning with seasonal trends, exploring emerging categories, and testing early, they’re gaining valuable insights and refining their offers before the competition ramps up.

Whether you’re looking to tap into the GLP surge, explore new offers like our Dental Chewable, or test a new angle entirely, now is the time to act.

Want to see what your summer lineup could look like?

Reach out to ShipOffers to start the conversation and turn this season into your next growth opportunity.

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